3. Communicating Across A Range Of Media
It is one thing having a story written down, but it often only comes alive for people when it is visualized. One of the first steps in doing this is to develop a strategy for coherent communication and application of the corporate story through existing company messaging, as well as new media platforms.
Your Curator will:
- Review the existing communication strategy for conveying the corporate narrative in company communications (internal and external)
- Make recommendations for weaving the new corporate story into all company communications
- Recommend possible new platforms (e.g. website areas, digital media, books, exhibitions etc) for communicating the new corporate story
- Provide implementation services (copywriting, design, production, installation) with a network of specialist partners where necessary
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